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Ad & Media Expo 2011

The three-day Ad & Media Expo 2011 presented by Advertising Association of Nepal and organized by Alpaviram Pvt. Ltd & Direction Nepal Pvt. Ltd. to bring the advertisers, clients, media owners and buyers together to strengthen the roots of the advertising agencies and media industries concluded in the capital Saturday the April 30, 2011 (Baisakh 17, 2068).

The event was successful in meeting its objectives of highlighting the importance of media and advertising literacy, its history and status in the present scenario of the Advertising world. The expo attracted huge number of wishing to pursue their career in advertising and media. More than 100 participants participated in a workshop on various advertising and media related subjects conducted by senior instructors from Nepal and India.

More than 22,800 people visited the expo which had 46 stalls of advertising agencies, media related companies, production houses, fabricators & advertising related companies as well as media education & training institutes. Overwhelming response from public and other stakeholders show that Nepali advertising & media market has a huge potential to develop further through new technologies.

Since, workshops on specialized subjects are platform for those who want to learn various aspects of advertising and media. This kind of event increases awareness among people about the industry and help to explore the potential of the ad and media market.

Exhibition galleries, promotional ramp shows and job booths were major attraction of the event. During the inaugural program senior ad personalities like Laxman Upadhaya, Laxman Lohani, Yadav Kharel, Sambhujit Baskota and Prem Upadhaya and media houses like Gorkhapatra Sansthan, Radio Nepal and Nepal Television were felicitated for their contribution in the advertising industry of Nepal.